From clean light bursts to fractured glass refractions to particle dissolves, each direction tests how far the mark can bend — more atmosphere, more texture, more movement — while staying instantly recognizable the moment it lands. A few takes lean into an analogue, film-grain feel — static, flicker, chromatic noise — as a small nod to the original HBO intro.
The goal: something cinematic first — a version of the mark that feels premium and alive, but still reads fast.
Made with great team at Elastic/ Make Make
Tools of the trade: Cinema 4D + Redshift renderer + Adobe After Effects CC












